I think it’s a fine product but not the type of innovation that’s going to change the audio world, nor likely to attract enough new/unique business to keep a (perhaps) struggling vendor afloat.
It’s a type of innovation that may or may not incrementally improve on the already superb performance of competing headphone models and technologies. Well…it’s also one way to market new tech to a deep-pocketed buyer like Sony.
Audio product performance is quite mature. Audio technology is quite mature. We appear to have entered an industry consolidation phase. Sennheiser recently sold. Audeze just now sold. Who’s next?
Okay, if we are talking about synergies across different domains a la the old Connections TV show…sure…??? I was indeed addressing the narrow headphone enthusiast world. There’s not much more juice to squeeze here IMO.
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A non-magnetic headphone (carbon) that works in fMRI’s is great for a narrow use case – and probably really good for air, space, and research (high radiation) environments too. But, we’ve also got magnetic credit cards in our wallets, magnetic cases on our phones and tablets, and magnets near all sorts of sensitive equipment. So…it’s solving a niche issue.
I dont have any beef with Sony, so we’ll see how it goes.